Long Rake Spar Appoints Tammy Tidmarsh as Head of Marketing

Long Rake Spar has announced the appointment of Tammy Tidmarsh as Head of Marketing, effective 1 April 2026, strengthening the company’s senior leadership team as it continues to invest in long-term growth.

A Chartered Marketer with over 25 years’ experience, Tidmarsh brings a strong track record in brand strategy and integrated marketing delivery across corporate, SME and entrepreneurial environments. Her career began in field marketing, contributing to national campaigns across the UK and Ireland, including the high-profile rebrand of BT Cellnet to O2.

In her new role, Tidmarsh will lead marketing strategy across the business, with a focus on strengthening brand consistency, improving digital performance, and ensuring marketing activity remains closely aligned with commercial objectives across the landscaping and construction supply sectors.

Commenting on the appointment, Trevor Broadhurst, Managing Director of Long Rake Spar, said:

“This appointment reflects the importance of clear, commercially focused marketing to the business. Tammy brings the experience needed to ensure our marketing activity is aligned with sales, operations and long-term strategy.”

Tidmarsh added:

“Long Rake Spar has a strong heritage and a well-established position in the market. My role is to build on that foundation by bringing structure, consistency and insight to how the business communicates, supports its customers and to support plans for future growth.”