NMBS launches the Year of the Independent Merchant campaign

 30 Jan 2024

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NMBS is launching a year-long campaign of promotion for its independent merchant members, focusing on businesses old and new, large and small, wherever they are in the UK.

The NMBS has declared 2024 as the “year of the independent builders’ merchant”.

Through profile-building case studies and social media campaigns, the campaign will be celebrating the success stories and strong relationships created between independent merchants, suppliers and local trades, sharing tips and insights into how best to weather what is expected to be an uncertain year ahead, and make the most of the new business opportunities in their local area.

According to NMBS, the main benefits of installers and trades buying locally from an independent merchant are considered to be:

  • A highly personalised service, with expert advice and tailored solutions to meet individual needs.
  • Deep knowledge of the specific products they carry, ensuring that tradespeople receive accurate information and recommendations for high-quality solutions.
  • Quicker order processing and delivery times, minimising downtime on jobs.
  • Competitive prices and discounts, thanks to lower overhead costs compared to larger retailers.
  • Local merchants are usually more willing to accommodate unique requests or special orders, enhancing convenience for tradespeople.
  • Supporting local businesses helps strengthen the local economy, creates jobs and maintains a sense of community. Consistently buying from a local merchant can also help tradespeople build long-term relationships, potentially leading to better deals and service over time.

Dean Hayward, NMBS Head of Sales and Marketing, said: “For 2024, everyone agrees that it’s going to be another tough year. That said, pent up demand is clearly there, and the housing market is already starting to show green shoots of recovery.

“NMBS members are vital to supporting this recovery at a local level, and they are investing in even better customer service and efficiencies in all working practices. NMBS is committed to helping independent merchants achieve another year of profitable growth.

“So we believe that, in shining a spotlight on NMBS independent members in this way, we can boost local economies and support the vital relationships between suppliers, merchants and installers. It’s by developing and nurturing these business relationships that we can all thrive in 2024.”

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