Check Today, Protect Tomorrow!

JSP launches Pink October campaign in support of CoppaFeel! and invites NMBS members to get involved

This October, leading PPE manufacturer JSP is encouraging NMBS members to join its Pink October campaign, supporting CoppaFeel!, the UK’s only youth-focused breast cancer awareness charity.

The campaign aims to raise awareness of the importance of early detection and regular breast checking while generating vital charitable donations through the sale of selected JSP respiratory protection products.

Breast cancer affects thousands of families across the UK every year. According to Cancer Research UK, 1 in 7 women will be diagnosed with breast cancer during their lifetime, while almost 400 men receive a diagnosis annually. Early detection remains one of the most effective ways to improve outcomes, making awareness campaigns such as Pink October more important than ever.

Supporting a Cause That Matters

Throughout October, JSP will donate a contribution from sales of its popular Force® 8 Half-Mask Respirator range together with the PressToCheck™ P3 filter range to CoppaFeel! (registered charity numbers 1132366 and SC045970).

The campaign provides distributors with an opportunity to combine commercial activity with meaningful social impact, helping to spread a vital message while supporting a respected charity.

A Call to NMBS Members

JSP is inviting builders’ merchants and distributors across the NMBS network to pledge their support and become part of the growing Pink October community.

Participating businesses will be featured on the JSP Pink October Supporter Map, demonstrating their commitment to raising awareness and supporting an important cause during Breast Cancer Awareness Month.

Members are also encouraged to run their own fundraising initiatives, whether through charity events, customer awareness days, fundraising challenges, or in-branch promotions.

Why Participate?

By supporting JSP’s Pink October campaign, NMBS members can:

• Help raise awareness of breast cancer and the importance of early detection.
• Support a recognised UK charity making a real difference to people’s lives.
• Strengthen ESG and corporate social responsibility commitments.
• Engage employees and customers through a meaningful and relatable cause.
• Benefit from increased promotion of the Force® 8 respiratory protection range throughout October.
• Gain visibility through inclusion on the JSP Pink October Supporter Map.
• Access professionally designed marketing materials and campaign assets to support local activities.

Making a Difference Together

Pink October is more than a fundraising initiative. It is an opportunity for businesses across the construction, merchanting and safety sectors to come together behind a shared objective: promoting awareness, encouraging action, and supporting those affected by breast cancer.

By partnering with JSP this October, NMBS members can help amplify an important message:

Check Today. Protect Tomorrow.

To pledge your support and become an official JSP Pink October supporter, contact your JSP representative or visit the JSP website.